Range Rover Sport Launch
Bringing the story of the new Range Rover Sport to life through a curated evening of dining, performance, and brand storytelling.
Year
2022
Client
Range Rover
Project type
Experience Design
Credits
Borusan Otomotiv
Introduction
Experience Design
Hosted at Beykoz Kundura, the launch of the new Range Rover Sport brought together media, industry guests and brand partners for an experience built around performance, design and innovation. Created to introduce the next generation of one of Range Rover's most dynamic models, the event combined product storytelling, carefully curated moments and a striking reveal that reflected the vehicle's confident character. Working across production, set design and event operations, we helped deliver a launch experience designed to match the energy and presence of the new Range Rover Sport.
